Local to Global in 1 year

Brand Growth

The Challenge

Grow Grow the Travel Parking Group so it becomes International brand in 1 year.

The Strategy

Terry Arnold Consultancy swiftly identified the market opportunity and authored a strategy for global growth that targeted the airline industry. This innovative strategy secured meetings with the world’s top 300 airlines at global events in US, EU and APAC. Meetings led to 37 requests for business proposals. Recommendations helped close 6 partner agreements including Emirates Airlines (£2.5m) and Air France (£6m).

The Result

The Terry Arnold Consultancy was credited with taking TPG from UK leader to global leader in 1 year through generating over £20m of ancillary revenue for airlines.

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